THE PERKS OF USING NOVABRIX
love building blocks!
talking point and drives FOMO
McDONALD'S (AUS)
RECORD RESULTS FOR McHAPPY DAY
Find out how our big idea, a lot of persistence and some world leading product innovation lead to a record McHappy Day fundraising event for Ronald McDonald House Charities.
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ACE HARDWARE (USA)
DRIVING SUCCESS
What started as a range of two Ace Hardware branded sets has grown into a productive revenue stream with massive brand building benefits!
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ASB (NZ)
TURNING LITTLE AMBULANCES INTO BIG AMBULANCES
The results of this enormously popular campaign over a number of years impacted many communities across New Zealand. Learn More
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“We had such a great time creating a commemorative NovaBrix version of our 1966 Repco Brabham BT19 Formula 1 car. The car has a very specific design which was not going to be easy to recreate in blocks. The team at Novelli took the utmost care and effort to get the details right for us, and work with some unique custom made parts to get the car looking just right. From the historic green and gold paintwork to the original instrument cluster, Novelli took the time to understand our objectives and make sure the finished model was nothing less than awesome.”
MORE BRANDS WHO HAVE GOT CREATIVE WITH NOVABRIX
Novelli developed these fantastic Decorator Van sets for Resene Paints. The sets were used as a GWP promotion through their DIY/hardware retailers Mitre 10, Mitre 10 Mega and Hammer Hardware stores. The fun and eye catching sets included a Resene branded decorator van with ladder, two painter minifigures and cute accessories.
Three cute Mitre 10 branded vehicles to collect. We developed a PDQ display so these lower priced items could be displayed near checkouts.
We created a bespoke NovaBrix replica of Repco’s very own BT19 car. This set required significant attention to detail as we perfected the specific design elements of this amazing racing car.
This 284 piece NovaBrix building block set is a new release for Home Depot Canada. Featuring brand signage, two figurines, a pick up truck, trolley, pushcart and even a Canadian flag. Enthusiasts of all ages can now recreate their beloved retail store in their own homes.
We created a 740-piece toy version of the iconic New Zealand landmark, built block by block until it matched the original.
Eden Park Trust used the set in multiple ways including; gifts to the stadium neighbours, corporate sponsors and it was also sold through a major retailer, Kmart, who saw a great opportunity to support sports.
This set was a perfect example of how NovaBrix are a powerful way to engage a wide range of audiences.
A RRT Red Tent event is brought to life. Destined for Australia, New Zealand, North America, France, Germany, Sweden this set was sold with all net profits being reinvested back into RRT to support their charitable efforts.
A replica of the recognisable Fonterra milk tanker.
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The backbone of the New Zealand dairy industry was recreated in a NovaBrix set - complete with cows!
We create a range of low-priced sets for loyal Bunnings customers to collect. The range represents various aspects that the stores are renowned for - including the cafe, vehicles and playground.
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Front and centre of the NovaBrix Bunnings Warehouse set had to be the iconic sausage sizzle that fills loyal customers tummies every weekend. This set was a sensation when it launched.
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This replica of their recognisable delivery truck was a big hit for the Lowes Pro Supply team. It has been effectively used as a giveaway at trade shows to generate interest and excitement on their stand and as a reward to loyal customers and team members.
We collaborated with the Ports of Auckland to create a NovaBrix toy block tugboat, which is a replica of PoA’s own tugboats in Auckland Harbour. The profits from these sales were donated to the NZ Coastguard - a charitable organisation.